London welcomes over 30 million tourists for the first time ever

of London Sadiq Khan has welcomed new figures that show the capital has
set a new tourism record after more than 30 million visitors came to
the city last year, drawn by global sporting events such as the Rugby
World Cup and blockbuster exhibitions at its museums and galleries,
according to new figures released today.


record 31.5 million Great Britain residents and international tourists
came to the city in 2015 – which is an increase of 20 per cent when
compared to five years ago.


keeps setting new tourism records. Every year since the London 2012
Olympic and Paralympic Games there has been an increase in the number of
international visitors coming to the city.


released today (20th May) by the Office for National Statistics,
International Passenger Survey, show there were 18.6 million
international visits in 2015 compared to 17.4 million in 2014, a
previous record year. (seven per cent increase)


data from the Great Britain Tourism Survey carried out by UK tourism
body VisitEngland reveals that GB residents made 12.9 million visits to
London last year, another new record.


and GB visitors also spent £15 billion on hotels, restaurants, shopping
and attractions – an increase of 35 per cent compared to 2010.


Mayor of London, Sadiq Khan said:
“It is fantastic that more people than ever before are opting to visit
London, to sample the best of our capital and the best of Britain.
London has something for everyone and an appeal that clearly extends
across the globe.


“I’ve pledged to do all I can to support our vital tourism industry so London continues to be a top choice for travellers.”


theatre and major events including Cosmonauts: The Birth of Space Age,
at the Science Museum, Alexander McQueen: Savage Beauty at the V&A,
The Elephant Man at the Theatre Royal Haymarket and the 2015 Rugby World
Cup all helped to draw visitors to the city.


year is set to be another momentous year as the UK celebrates 400 years
of Shakespeare’s lasting legacy, events to mark the Queen’s 90th
birthday and Tate Modern opening a major new extension, which is being
hailed as the most important new cultural building in the UK since the
British Library in 1998.


Bernard Donoghue, Director of the Association of Leading Visitor Attractions:
“London, the world’s favourite city, continues to draw visitors from
around the world thanks to our globally-known and loved attractions.


palaces, cathedrals, museums, galleries, heritage sites, zoos and
gardens are some of the principal reasons why record numbers of visitors
come to London. From Harry Potter to Beatrix Potter, Shakespeare to
shopping, the diversity and excellence of our tourism experiences are
world class.”


research by independent forecaster Oxford Economics predicts that
London will welcome 35.6million UK and international visits to the city
by 2020.


tourism industry is a major contributor to the London economy. Overall
the sector contributes more than £36 billion to the capital every year
and supports around 700,000 thousand jobs.


Gordon Innes, CEO of London & Partners, the Mayor’s official promotional company for the London, said:
“Millions of people want to come to London from all over the world
because the city has an unrivalled mix of culture, art, music, theatre,
restaurants and major events.  Tourism is a crucial part of the city’s
economy and we anticipate a significant increase in the number of UK and
international visitors for many years to come.”


the last five years London & Partners, which runs,
has contributed nearly £500 million in economic benefit (measured GVA)
to the London tourism economy and supported 8830 jobs.
is the most influential source of information for overseas visitors to
London and features thousands of attractions both large and small across
the entire city. Every year the site attracts 28 million unique users.,
supported by the Great Britain Campaign, British Airways and Hilton,
recently launched a tourism initiative called Fans of London,
celebrating the blockbuster events across London this year, including
The Queen’s 90th birthday celebrations, 400 years of Shakespeare’s
legacy, and the world’s first international exhibition on The Rolling
Stones, Exhibitionism.


For more information visit